Optimizing a webpage in accord to Latent Semantic Indexing can do wonders for your keyword rankings in search engine result pages. This is a technology adopted by google to judge and rank a particular page.
LSI allows a search engine to determine what the page is all about by giving less consideration to specically matching search query.
LSI is an important step in document indexing process. In addition to recording which keywords the document contains, it examines the documents collections it has to see which are the other documents which has closely related words. This way using LSI google is able to differentiate the which documents have semantically closer words and which documents doesn't have.
The concept of LSI simply takes away the importance of pages which only matches the search query and doesn't contain semantically closer keywords in it.
The mightiness of LSI to make out the relation between words within content and between pages has changed the way search engines determined positioning of websites in SERPS.
http://www.sitepronews.com/archives/articles/2007/1129.html
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Role of Latent Semantic Indexing(LSI) in SEO
10:15 AM
Kamal Chembath
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